Scopely Raises $35M For Its Mobile Gaming Platform
Scopely, a Los Angeles startup that’s built a platform for distributing and monetizing mobile games, is announcing that it has raised $35 million in Series A funding.
Co-founder and CEO Walter Driver alternately described his goal to me as creating “the HBO of mobile games” and “the HBO of touchscreen entertainment.” The company both develops its own games and also publishes games develops by others. The key, he said, is that many of the studios creating the best games don’t have the right tools to promote and make money from their titles.
“Our focus is all about building the business and technology platform to turn on analytics, ad meditation, distribution, for the most elite developers,” he said. “It’s really unprecedented for a company in the game space to focus on the game publishing functions first, and to provide those at a really high level for game studios.”
by Atul Singh
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