Line And Tencent Pour $110M Into Korea’s 4:33 Creative Lab Games Studio
“We’re just getting started on our global investment strategy. We’re going global hand in hand,” he said of the deal.
The investment is strategic on a couple of levels.
First, it will give Line and WeChat direct access to original games. This is important since both companies have built out messaging apps that act more as communication and content sharing platforms (think Facebook rather than Facebook Messenger). That business has seen them extend not just into gaming and media but also other kinds of content like paid-for stickers, and a wave of other services like voice calls, payments and even taxis (no comment from Idezawa on whether that will lead to a deal with the likes of Uber or Lyft).
No Comment